Milan’s San Siro will host two teams from the Spanish capital in the 2015/16 UEFA Champions League. The competition’s most successful club, Real Madrid, will compete in its 14th final, aiming to win its 11th European Cup, while City rivals Atlético have reached a third final with the aim of winning Europe’s premier club competition for the first time.
The United States will host the Copa América Centenario in what is predicted to be the biggest men’s soccer tournament in the country since the 1994 World Cup. The 1994 World Cup led to the formation of Major League Soccer, and interest in the sport in the US has grown steadily ever since, with the 2014 Men’s and 2015 Women’s World Cups setting records for television ratings in North America. Can this summer’s Copa América have a similar impact?
Sport teams and venues attract thousands of consumers at one time, and for decades fans were completely focused on the action on the field. However, technological advances have changed the way people consume sports as mobile technology has become prevalent in stadiums, and it’s up to the teams and venues to keep up.
England were the first nation to qualify for Euro 2016, and the draw for the tournament should have pleased Roy Hodgson and the Football Association. The Three Lions will have to face Russia, Slovakia and Wales in Group B, avoiding the likes of Italy, Sweden and Turkey from pots two, three and four respectively. But how far can this England side go in France this summer?
Nothing engages fans quite like fantasy sports, and that is reflected in the industry demographics. It has grown from a niche hobby to a competitive game, allowing fantasy sports to become a billion dollar industry with millions of players across the world, with the popularity of fantasy skyrocketing in the US and Canada over the last few years as well as increasing in the UK.
For generations, sports gaming was an industry founded on face-to-face transactions. If you wanted to bet on an event you went down to your local betting shop, filled out a slip with a pencil and handed your money over at the counter. That particular mode of betting is still in existence, but the gaming industry is undergoing massive changes as it is forced to adapt to the relentless development of consumer technology.